CNBC Taps Robert Frank, Julia Boorstin to Expand βVerticalsβ Strategy
11 December 2024 at 14:30
CNBC has sketched out an intriguing strategy the network hopes will have it getting bigger by sweating the small stuff. The business-news outlet, backed by NBCUniversal, plans to launch a new unit devoted to creating content aimed at niches of its audience. The division will be led by Max Meyers, a veteran producer who has [β¦]