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Amazon Plans to Pair Black Friday Games From NBA, NFL

Can Amazon unite the NFL and the NBA for a unique business proposition? The streaming giant, which launched a new Black Friday NFL game last year — the first of its kind and an event created specifically for Amazon’s Prime Video service — will add an NBA match to the mix next year, executives disclosed […]

Nicolle Pangis Joins Netflix as VP Advertising

Nicolle Pangis, a former CEO of the cable-ad-sales entity Ampersand, will join Netflix as its new vice president of advertising, a role that has not been easy to navigate at the streaming giant as it seeks to make dollars from Madison Avenue a bigger part of its overall business plan. More to come…

Andrea Mitchell to Exit MSNBC Show in Early 2025

Andrea Mitchell, one of the longest-running presences on MSNBC, will give up the reins to her daily noontime show at the NBCUniversal-backed cable-news outlet following the presidential inauguration in 2025, she informed viewers Tuesday at the end of her program. The veteran journalist is expected to retain her roles as NBC News’ chief Washington correspondent […]

GroupM Bid to Push Ad Dollars to Women’s Sports Exceeds Expectations

The flow of ad dollars to women’s sports is growing. After launching an initiative earlier in 2024 to double the amount of money its clients spend on women’s sports, GroupM, the large WPP-backed media-investment giant, says it has exceeded its initial goals. “Doubling spend in women’s sports within a matter of months marks a significantmilestone […]

The Simpsons Tackle ‘Monday Night Football’ in Disney’s Latest Bid to Bring Kids to NFL

After throwing characters from Marvel and Toy Story into its ongoing battle to lure young viewers to its increasingly expensive sports telecasts, Disney’s ESPN is really bringing in the big guns. Characters from the long-running animated series “The Simpsons” will join a December 9th “Monday Night Football” game between the Cincinnati Bengals and Dallas Cowboys […]

TV News Election Night Likely to Carry Over for Days and Days

For NBC News, Election Night starts before the sun goes down. Beginning at 5 p.m. on Tuesday, November 5th, pairs of anchors ranging from Tom Llamas and Hallie Jackson to Savannah Guthrie and Lester Holt to Craig Melvin and Kate Snow will each staff a block of coverage of results from the 2024 presidential election […]

Fox Restructures Ad Sales, With Big Hires and Some Layoffs

Fox Corp. is the latest big media entity to restructure its ad-sales operations as TV companies work harder to capture Madison Avenue’s dollars. Fox on Wednesday unveiled a series of new hires of sales executives who had previously worked at Warner Bros. Discovery and DirecTV, among other places, as well as some layoffs that a […]

Yahoo, McAfee Team Up to Verify Authenticity of News Images

Yahoo News is bringing in a partner to help keep misinformation at bay. The news-distribution giant, the holder of one of the most-read sites on the Internet, has struck a pact with McAfee that will utilize the latter’s deepfake-image detection technology to identify pictures and photos that may have been generated by A.I. and potentially […]

U.S. Political Advertising Helps Boost Q3 for TelevisaUnivision

Gains in U.S. advertising revenue and the sale of a set of broadcasting towers helped Spanish-language giant notch increase profits in the third quarter, after the company changed its top executive in September. The broadcaster, which owns the Univision broadcast network in the U.S., said net income increased to $180.9 million in the third quarter, […]

Jemele Hill Will Lead TNT Sports Magazine Show ‘Above the Fold’

Jemele Hill will lead a sports newsmagazine program called “Above the Fold” for the TNT Sports evening lineup on TruTV, broadening out the network’s nighttime portfolio as parent company Warner Bros. Discovery seeks a bigger foothold in regular sports programming. Hill, a popular commentator on sports and culture and a former ESPN anchor, will launch […]

FanDuel Takes Over Naming Rights to Diamond Sports RSNs

FanDuel is getting into the chaotic world of regional sports TV. The online gaming giant will be able to crown the 16 regional sports networks operated by Diamond Sports Group with its moniker, wiping away the Bally Sports nomenclature that has been present on these regional sports outlets for the past few years. The networks […]

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