Pharrell Williams and Rebeca LΓ©on on Developing βBulletproofβ Latin Boy Band DND, Taking Inspo From K-Pop, New Edition and Jackson Five
Shortly after Rebeca LΓ©on stopped managing RosalΓa in 2023, the team behind her Lionfish Entertainment company embarked on a six-month journey to building a boy band from scratch. Inspired by K-Popβs high-performance dancing, combined with Latin musicβs accelerated growth, LΓ©on and her team approached over 500 Latin American boys until she found five that would [β¦]