It’s officially the holiday season. Beginning Oct. 12, Great American Family kicked off their Great American Christmas 2024 event, while Hallmark Channel will start to roll out their new movies, as part of the 15th annual Countdown to Christmas event, on Oct. 18. This year, across the channel, Hallmark Mystery and Hallmark+, the company is […]

 If Hallmark’s business model were a Hallmark movie, the logline would be straightforward: Tired of the monotonous dating landscape, a hardworking woman is ready to try something different. As she opens herself up to new experiences, she envisions a future that no one saw coming. At Hallmark Media, executives know it’s a turbulent time in […]