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Twitch, Amazon Ads Launch Fortnite Game β€˜The Glitch’ as New Marketing Opportunity for Brands Including Domino’s, Peloton

Amazon Ads is launching a new experience on gaming platform β€œFortnite” that will offer marketing opportunities to brands and have guaranteed promotion through Amazon-owned streamer Twitch. Titled β€œThe Glitch,” the project is described as β€œan integrated galaxy of brand-customized playable worlds” within β€œFortnite” created by β€œHalo” co-creator Alexander Seropian and his Look North World game […]

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