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Sony and Disney Marketing Execs on Collaborating With Influencers and Leaning Into TikTok’s Algorithm

17 October 2024 at 01:34
Variety and TikTok held the third annual Variety Culture Catalysts Dinner on Tuesday evening to celebrate marketers across film and television. The night opened with a warm welcome from Dea Lawrence, Variety’s chief operating and marketing officer, followed by remarks from TikTok’s media and entertainment director Reia Davidson. “This is our third year hosting the […]

Grateful Dead Goes High Fashion With Colorful Apparel Collection From Gabriela Hearst

14 October 2024 at 16:17
The Deadhead fandom lives on, if not in an intergenerational obsession with the iconic rock band than in ongoing collaborations and products that celebrate their legacy. The newest Grateful Dead merch on the lineup is a new special-edition drop from California luxury fashion house Gabriela Hearst. The collection, which dropped Monday morning, features Grateful Dead’s […]

‘I, Robot’ Director Accuses Elon Musk of Taking His Ideas for New Tesla Robot, Van and More: ‘Hey Elon, Can I Have My Designs Back Please?’

14 October 2024 at 01:28
On Thursday, co-founder and CEO of Tesla, Elon Musk, unveiled a long-awaited glimpse into the future with models for their new self-driving prototypes: the cybercab and the robovan. Also at the celebration was the new Tesla robot optimus, serving up drinks and engaging with the crowds. Whether or not the Optimus robot was actually fully […]

‘Saturday Night Live’ Technical Issue Before Stevie Nicks’ Performance Halts the Live Show

13 October 2024 at 18:35
Eagle-eyed “Saturday Night Live” fans immediately spotted something was amiss before the show’s musical guest Stevie Nicks’ second performance. After a landslide of internet comments, it turns out there was indeed a technical issue that was resolved quickly. The seemingly smooth episode for the 50th anniversary season (which featured Oasis impersonations and a fantastic monologue from host Ariana […]

Variety’s Inaugural Content Meets Commerce Summit Explores the Future of Entertainment-Driven Shopping

8 October 2024 at 18:38
On Monday, Variety unveiled its inaugural Content Meets Commerce Summit, presented by Kinesso, bringing together thought leaders to explore the dynamic fusion of entertainment and commerce. The half-day event sparked lively discussions about how cutting-edge product placement in digital content is not just catching viewers’ attention but actively driving their purchasing decisions. The event began […]

These Pop-Culture Lego Sets Are All on Sale For Prime Day, Just in Time For Holiday Gifting

8 October 2024 at 17:05
There is nothing more satisfying than an ultra-specific Lego set. You’ve seen the Lego Central Perk building set, the “Seinfeld” apartment, complete with hidden superman stickers and a festivus pole, and perhaps most impressive, their colossal 6,000-piece “Lord of the Rings” Rivendell set. One of the most popular Lego sets is a reconstruction of the […]

‘CBS News’ Says Interview With Ta-Nehisi Coates and Tony Dokoupil ‘Did Not Meet Editorial Standards’

7 October 2024 at 22:52
On the evening of what should be a landmark moment — a “60 Minutes” election special w VP Harris airs Monday night — CBS News suddenly finds itself embroiled in l’Affaire Dokoupil, in which a new senior executive had to explain why the tone taken by one of the news division’s rising stars was inappropriate. […]

Celine Dion Surprises Fans in Strange and Epic Sunday Night Football Promo Set to ‘It’s All Coming Back to Me Now’

7 October 2024 at 00:20
Channeling their best, “we come to this place for magic” hopes, NBC and Peacock unleashed a new promo for “Sunday Night Football” with Canadian siren Celine Dion. Because when fans think of football, they think of Deion (Sanders). The singer appeared suddenly after the opening bars of her iconic song, “It’s All Coming Back to […]

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